Okay, I will admit it.
I am very motivated by hype. I love it when the blogosphere comes together and enthusiastically buys up an entire brand's stock of a product. And when the hype is instigated by someone's genuine and actual love for the item, then it's all the more powerful.
The most recent example of this is Urban Decay's Riff.
I am very motivated by hype. I love it when the blogosphere comes together and enthusiastically buys up an entire brand's stock of a product. And when the hype is instigated by someone's genuine and actual love for the item, then it's all the more powerful.
The most recent example of this is Urban Decay's Riff.